For those numbers that have a valid format and a valid prefix, Mexaging checks proactively with operators if the number is actually still active. Those that are inactive will be added to the filtering list in order to be filtered out for your future campaigns.
On average, clients using the Optimyze service, increased their delivery rates up to 90% making SMS Marketing Campaigns much more cost-effective.
We take your ROI seriously. Our Optimyze™ solution uses four main filters to improve your campaigns.
SMS messages sent repeatedly to the same phone number within less than a minute are automatically flagged by Optimyze and the extra duplicate numbers are filtered out.
When sending an SMS to a number that has an invalid format based on the accepted format of the corresponding country, Optimyze will remove the number.
When sending an SMS towards a number that has an invalid prefix based on the registered prefix of the target country, Optimyze will block the SMS.
Inactive numbers based on optimised filtering logic implemented in the filter, are automatically removed from the database after repeated failed delivery.